Hi! I'm Michelle…

…a tennis-playing, opera-singing, language-loving, copywriter.

I help women with vision find the right words to show their value.

You’re the Best!

You're really good at what you do and you want to focus on your core business. But, it seems you spend 80% of your time doing the 20% of work that you don’t enjoy. Let’s flip it so you're spending your time on the things you’re good at and the people you cherish.

You know you can't do it all on your own. But it takes courage to say, "I need help with this".

You need help:

  • finding the right words to connect with clients

  • building trust with your audience

  • standing out from the crowd.

So you can build the successful business you deserve.

Me too!

But it's weird, right? I completely get it. I'm sitting here, writing about myself so that you will see that I’m credible, worthwhile and valuable. And it's strange and scary to put that stuff out into the universe.

I get it. I get you.

So, I've put my Big Girl pants on and reminded myself that I'm also really good at what I do. I've been working in marketing, membership and events teams in corporate environments for many years (more than I care to mention!). Then I took a parenting break during which I learned how to negotiate with terrorists (subtext: teenagers).

Truly, the latter taught me more than any other life experience could!

How I can work wonders for you

Since branching out on my own a few years ago, I've been helping all kinds of different people find the right words to do all kinds of different things:

  • An Ayurveda coach to promote successful events and programmes to bring transformation to her clients' lives

  • A boutique wellness brand to sell their exceptional products to "women of a certain age" - that one was easy, because I am their ideal client!

  • An arts charity to put forward winning grant applications and deliver life-changing stories

  • Independent schools to reach out to parents and drive student growth in a really tough sector

  • A local sports club to communicate effectively with their members and to grow their membership engagement.

I can bring you the most value by:

  • championing your brand individuality

  • helping you find your unique Tone of Voice

  • aligning better copy across your whole business output

  • helping you promote events and training programmes

  • writing your sales email campaigns

  • saving you time by taking the writing burden off you

  • editing for clarity when there are just too many words

  • writing grants applications, proposals and newsletters

  • helping you connect meaningfully with your audience

  • authentic and ethical marketing

Here’s what my clients say about working with me…

  • “Once Michelle stepped in, I felt a tremendous sense of relief. With her expert ability to ask the right questions, she effortlessly transformed my tangled thoughts into clear, articulate messaging.”

  • “Michelle took the time to truly understand and own the brand, allowing her to speak from that place with authenticity. Her storytelling perfectly captured the brand's voice and she offered practical, actionable solutions that elevated the website.”

  • “Michelle has been leading the comms for our club. Processes are now streamlined and our website, email and socials messaging is consistent and on brand. Our members love it and we're enjoying increased engagement.”

What’s your next step?

The important thing for our working relationship is that we have synergy. The more I understand and appreciate what you do, the more shared values we have, the better result for you and your business.

Working in real collaboration with others who really know what they are doing can transform your business for the better.

  • It’s easy…just send me an email using my contact page or any of the links in this website.

    We’ll set up time to chat.

  • Our chat could be the best-spent 30-minutes of your busy week.

    This is the first step towards me lifting some of the load off your shoulders and freeing your time up to focus on the good stuff. 

  • I'll come back to you with my thoughts and a working plan and you decide if that works for you.

  • We might start with a small project or you might like me so much, you want to dive into something big.

    Your choice…it's your business and you're in the driving seat. I'm just your co-pilot (or should I say, copy-pilot!).

Questions? Let’s chat…

Have questions or want to talk about where you think you may need help?

Book a 30-minute discovery call with me. It could be the best money you haven’t spent all year.